WHAT IS GOOGLE TAG MANAGER AND ANALYTICS?
Google Tag Manager is a tool that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website. Oleeo integrates with Google so that you can have the ability to add and update your own tags for conversion tracking, site analytics, re-marketing and more.
WHAT DOES IT DO?
Analytics makes it easy to understand how your site and app users are engaging with your content. Analyse data quickly and encourage collaboration with an easy-to-use interface and shareable reports. Analytics helps you get a deeper understanding of your candidates so you can deliver experiences better and drive results. You can see exactly where your candidates are dropping off and identify problem areas in your application process. Analyse your advertising sources with reporting to increase your ROI.
HOW DOES IT WORK?
You share your google tag manager ID and we apply this to your ATS and you track analytics via your google dashboard as normal.
CONSIDERATIONS
N/A
NEXT STEPS
Speak to your Customer Success or Commercial Manager for any additional information.
COSTS
Please speak to your Commercial Manager for further information.
ADDITIONAL INFORMATION
